Senior Growth Marketing Strategist – Gtm, Messaging & Early Activation

Job Title: Senior Growth Marketing Strategist – GTM, Messaging & Early Activation

Location: Remote
Department: Growth / Marketing
Employment Type: Full-time
Reports To: Founding Team / CEO

About Nature9 Inc.

At Nature9 Inc., we believe technology should evolve with the same intelligence and adaptability as the natural world.

We’re building next-generation AI-driven integration and automation platforms that move beyond static APIs and fragmented systems—enabling adaptive, intelligent workflows that deliver real business outcomes.

As we enter our next stage of growth, we are laying the marketing and GTM foundation that will define our story, community, and early customer relationships in the U.S. market.

We’re looking for a senior, hands-on growth leader who thrives at the intersection of strategy, storytelling, and execution—someone who has helped AI or SaaS products move from early traction to repeatable, scalable growth.

The Role

This is a hands-on, acquisition-focused leadership role.

You will architect and drive Nature9’s growth engine from the ground up—owning Go-To-Market strategy, early Product-Market Fit validation, messaging, and acquisition systems that scale.

You’ll write the growth marketing playbook, run fast experiments across channels and verticals, and turn insights into repeatable growth motions. If a new vertical launches tomorrow, you know how to learn the audience quickly, test positioning, and launch smart, data-driven campaigns—fast.

If you’ve scaled an AI or SaaS product in the U.S. market and are excited to do it again—leaner, faster, and smarter—we want to talk.

What You’ll Do

Own Growth & GTM

• Define and own the end-to-end acquisition strategy across organic, paid, partnerships, and outbound channels.
• Lead GTM strategy and vertical-specific launches, testing ICP, messaging, and pricing in real time.
• Partner closely with founders and product to shape positioning, narrative, and GTM motion.

Build & Scale the Growth Engine

• Create and continuously refine the Growth Marketing Playbook—experiments, frameworks, and systems that drive predictable growth.
• Build scalable funnels from first touch → activation → retention.
• Develop referral loops, viral mechanics, and creative campaigns that fuel organic adoption.

Optimize, Measure, Learn

• Own and report on core growth metrics: CAC, LTV, retention, funnel conversion.
• Analyse performance across channels, creatives, and verticals to identify scalable levers.
• Use data to guide decisions—test, learn, iterate, repeat.

Always Be Experimenting

• Launch and iterate on new channels, audiences, and narratives with speed and rigor.
• Rapidly validate PMF through messaging, on boarding, and conversion experiments.
• Move fast in ambiguity while maintaining clarity through metrics.

What You Bring

Must-Haves

• 6–10+ years of experience in growth marketing, demand generation, or performance marketing at a high-growth tech company.
• Proven success scaling AI or SaaS products in the U.S. market.
• Strong expertise in GTM strategy, PMF discovery, and B2B acquisition.
• Hands-on experience across SEO, SEM, content, paid social, partnerships, and outbound.
• Deep understanding of growth metrics and how they map to CAC and LTV.
• Strong analytical skills with tools like GA4, Mixpanel, Amplitude, Looker, and CRMs such as HubSpot.
• Comfortable operating in fast-moving start-ups with evolving processes.
• Excellent storytelling skills—able to make complex AI products resonate with business users.

Nice-to-Haves

• Experience with Product-Led Growth (PLG) motions.
• Familiarity with no-code / low-code tools for rapid experimentation.
• Background in CRO, UX/UI, or conversion-focused design.
• Experience marketing AI platforms, enterprise SaaS, or deep-tech products.
• Exposure to U.S. enterprise buyers or strategic partnerships.
• Knowledge of attribution modeling and marketing automation.
• Curiosity about how different customer segments or verticals behave.

Why You’ll Love Working Here

• High impact, high autonomy—you’ll shape growth from day one.
• Experiment-driven culture focused on learning and results.
• Competitive compensation, equity, and performance upside.
• Access to modern growth tools and a strong cross-functional team.
• A front-row seat to the AI revolution—and the chance to define how it scales.

Job Type: Full-time

Pay: ₹1,000,000.30 - ₹1,550,148.25 per year

Work Location: In person