Social Media Content Strategist

Company: Mpire Solutions Location: Remote

About Us: Mpire Solutions is a dynamic, growing US-based company seeking a creative and strategic Social Media Content Strategist to help elevate our digital brand presence. We're looking for a passionate, innovative professional who can transform our social media channels into engaging storytelling platforms.

Job Overview: We are seeking a talented Social Media Content Strategist to create, curate, and manage compelling content across multiple digital platforms. The ideal candidate will blend creativity, strategic thinking, and data-driven insights to develop our brand narrative.

Key Responsibilities:

• Develop and implement comprehensive social media content strategies
• Create high-quality, engaging content including:
• Short-form video content
• Graphics and visual designs
• Compelling written copy
• Manage content calendar across platforms (Instagram, LinkedIn, TikTok, Facebook)
• Analyze and report on social media performance metrics
• Stay current with social media trends and platform updates
• Collaborate with marketing and brand teams to align content with the overall brand strategy

Performance Expectations: Key Performance Indicators (KPIs):

• Engagement rates across social media platforms
• Monthly follower growth targets
• Expanding content reach and impressions
• Tracking conversion metrics tied to social content
• Monthly reporting on content performance
• Alignment with broader marketing objectives

Required Qualifications:

• Bachelor's degree in Marketing, Communications, or related field
• 1-2 years of social media content creation experience
• Proficiency in:
• Video editing software (Canva, Capcut, etc)
• Graphic design tools
• Social media platforms
• Excellent written and verbal communication skills in English
• Strong creative and analytical skills
• Portfolio demonstrating content creation capabilities

Cultural Fit & Soft Skills:

• Thrive in a fast-paced, dynamic work environment
• Demonstrated proactive problem-solving abilities
• High degree of adaptability
• Exceptional communication skills
• Self-motivated with ability to work independently
• Comfortable with rapid iteration and feedback

Technical Skills:

• Adobe Creative Suite or Canva
• Social media analytics tools
• Video editing
• Content management platforms
• Grasp on GPT, AI for optimizing workflows

Technology Requirements:

• Reliable, high-speed internet connection
• Proficient in remote collaboration tools:
• Slack
• Zoom
• Microsoft Teams
• Google Workspace
• Basic troubleshooting skills for remote work technology

Preferred Skills:

• Experience with brand storytelling
• Understanding of digital marketing principles
• Knowledge of emerging social media trends

Compensation:

• Competitive salary based on experience
• Performance-based bonuses
• Flexible work arrangements
• Opportunity for professional growth

How We Work:

• 100% Remote
• Flexible working hours
• Collaborative and innovative team environment
• Opportunities for skill development and career advancement

To Apply: Please submit:

• Detailed resume
• Portfolio of social media content
• Brief cover letter explaining your approach to social media strategy.
• Background check will be conducted

Job Types: Full-time, Part-time, Contractual / Temporary, Freelance
Contract length: 12 months

Pay: ₹11,413.58 - ₹70,231.04 per month

Expected hours: No more than 40 per week

Benefits:

• Work from home

Work Location: Remote