RR Donnelley
RRD is a leading global provider of marketing, packaging, print, and supply chain solutions that elevate engagement across the complete customer journey. The company offers the industry’s most trusted portfolio of creative execution and world-wide business process consulting, with services designed to lower environmental impact. With 22,000 clients, including 93% of the Fortune 100, and 32,000 employees across 28 countries, RRD brings the expertise, execution, and scale designed to transform customer touchpoints into meaningful moments of impact.
Job Description
The Strategic Marketing Director will lead engagements with client organizations focused on generating positive Marketing ROI, improving customer and marketing facing stimuli, and leveraging data and analytic assets. This role serves two primary constituencies: 1) client organizations with unmet strategy development needs, and 2) RRD sales and client management groups whose long-term positioning depends on deepening the strategic nature of client relationships. This role will have a broad scope of responsibility including formulating and presenting strategic advice to clients, coordinating internal resources required to deliver consulting work product, leading internal teams in account planning exercises, and developing repeatable consulting solutions that can be delivered by RRD teams.
Responsibilities:
Data & Analytics Services
Marketing Optimization & Execution Services
Strategic Advisory & Client Partnership
Qualifications
Education
Minimum Years of Experience
10+ years of marketing strategy experience and large client relationship management
Skills and Certifications
Demonstrated record of leading important marketing engagements and consulting initiatives for client organizations -- and building C Suite relationships. Ideally, this experience comes from both client side tenures and senior agency/consultancy experience.
Deep expertise with all aspects of Marketing including strategic planning, data analytics, data management, marketing technology, designed testing, media optimization, etc.
Experience with cultivating and maintaining client executive relationships
Familiarity with analytic methodologies and Data Science practices and their role in shaping marketing strategy
Familiarity with Market Research techniques and strategies
Very strong written communication skills. Experience with direct client contact and effective presentations
Ability to interpret analytic findings and present them to non-technical audiences for the purpose of driving marketing and customer treatment strategies.
Expert level understanding of 1st, 2nd, and 3rd party data assets and their respective role in driving marketing performance
Strong understanding of marketing database strategies and applications -- coupled with an ability to draw actionable insights from marketing data for client benefit
Additional Information
RRD's current salary range for this role is $141,000to $225,600 / year. The salary range may be adjusted based on the applicable geographic location of the hired employee, and the range may change in the future. At RRD, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions may vary based upon, but not limited to education, skills, experience, proficiency, performance, shift and location. Depending on the role, in addition to base salary, the total compensation package may also include participation in a bonus, commission or incentive program. RRD’s benefit offerings include medical, dental, and vision coverage, paid time off, disability insurance, 401(k) with company match, life insurance and other voluntary supplemental insurance coverages, plus parental leave, adoption assistance, tuition assistance and employer/partner discounts.
All employment offers are contingent upon the successful completion of both a pre-employment background and drug screen.
RRD is an Equal Opportunity Employer, including disability/veterans