Growth Marketing Director

Growth Marketing Director

Remote | Full-Time

About VEICOLO

VEICOLO is a performance-driven digital marketing agency partnering with premium DTC brands to help them scale profitably. We work at the intersection of paid media, performance creative, and business fundamentals — blending strategy, design, psychology, and data to drive sustainable growth.

Our clients span fashion, luxury, beauty, and elevated eCommerce brands, ranging from early-stage startups to scaled operators spending $250K+ per month in paid media. We operate as an extension of our clients’ teams, not a transactional vendor.

How We Partner With Clients

At VEICOLO, we don’t operate like a traditional agency. We work as strategic partners embedded in our clients’ businesses.

That means:

• Growth planning tied to margin, inventory, and cash flow
• Close alignment between paid media, performance creative, and merchandising
• Pressure-testing assumptions with real data, not opinions
• Helping founders and marketing leaders make clearer, faster decisions at scale
• We believe growth comes from disciplined testing, honest measurement, and creative built to perform — not from chasing tactics or trends.

The Role

We’re looking for a Growth Marketing Associate Director to own the success of a portfolio of DTC brands. This role combines client leadership, growth strategy, and execution oversight.

You’ll serve as the primary client liaison while managing and guiding an in-house team of media buyers, analysts, and an in-house performance creative design team. You will work directly with founders, marketing managers, and directors as a trusted strategic counterpart — not just a reporting intermediary.

This role requires someone who understands how paid media, performance creative, and eCommerce operations work together, and who can operate comfortably across both startup environments and high-spend, complex accounts.

Who You Are

You take ownership of outcomes, not just deliverables. You understand that growth is a system — creative, media, data, and business context all working together.

More specifically, you:

• Think like an operator and communicate like a partner
• Are comfortable leading both clients and internal teams with clarity and accountability
• Balance strategic thinking with hands-on execution
• Navigate early-stage ambiguity and the complexity of scaled accounts
• Care deeply about performance, while valuing clear thinking over hype
• Present ideas, recommendations, and hard truths with confidence and professionalism
• Want to contribute to a fast-growing company that does excellent work with high potential for quick career opportunities

What You’ll Do

• Own client relationships and act as the primary point of contact for assigned accounts
• Lead growth strategy and planning aligned to business and performance goals
• Manage and mentor an in-house team of media buyers, analysts, and an in-house performance creative design team
• Translate client objectives into clear internal priorities and direction
• Oversee paid media execution across Meta, TikTok, Google, and similar platforms
• Partner closely with the in-house performance creative design team to guide creative strategy and iteration
• Review performance data and ensure insights turn into action
• Lead client calls, performance reviews, and strategic planning conversations
• Proactively identify risks, opportunities, and growth levers
• Support both early-stage brands building structure and scaled brands managing complexity

What We’re Looking For

• 2+ years of client-facing experience in an agency or performance marketing environment
• 2+ years of hands-on paid media experience, directly managing campaigns in Meta, TikTok, Google, or similar platforms
• Experience managing or leading media buyers, analysts, and performance creative teams
• Strong understanding of performance creative and its role in paid media success
• Proven experience working with eCommerce brands, ideally on Shopify
• Experience supporting startup or early-stage brands
• Experience working with larger-scale accounts, including $250K+ monthly media budgets
• Background in fashion, luxury, apparel, or beauty is a strong plus
• Strategic, analytical, and comfortable owning outcomes
• Clear, confident communicator with strong client presence

Our Standards

• We work with brands where performance matters. That means:
• Clear goals and accountability on both sides
• Direct, candid communication — even when conversations are hard
• A bias toward action, learning, and iteration
• High ownership from every team member involved

Many of our client partnerships span multiple stages of growth and are built on trust, results, and transparency.

Performance & Incentives

At VEICOLO, leadership roles are designed with ownership in mind. This position includes performance-based bonus opportunities tied to client success, account health, and the effectiveness of team leadership.

Incentives are structured to reward:

Strong client outcomes and sustainable growth

High-quality strategic thinking and execution

Consistent leadership, accountability, and trust

Specific details are discussed during the interview process.

Why VEICOLO

For our clients, VEICOLO represents a team that thinks like operators, acts like owners, and executes with discipline. For our team, it means doing meaningful work with ambitious brands — in an environment that values clarity, accountability, and high standards.