Sr. Saas Marketing Manager

We are seeking a Senior SaaS Marketing Manager to join our growing remote team. In this role, you will be responsible for owning and leading ClickGuard’s product marketing strategy end-to-end, shaping how our SaaS platform is positioned, launched, adopted, and scaled.

You will define the strategic marketing plan, align teams around it, and ensure execution across all product-related marketing initiatives. Working cross-functionally with Product, Marketing, Sales, Customer Success, and Partnerships, you will translate product innovation into clear customer value and measurable business outcomes.

This role plays a critical leadership function at ClickGuard by connecting strategy, execution, and performance across the entire marketing ecosystem.

Responsibilities

Marketing Strategy, Planning & Leadership

• Own and define the end-to-end product marketing strategy, translating company and product goals into clear quarterly and annual plans.
• Unite product marketing, lifecycle marketing, campaigns, affiliates, and partnerships under a single cohesive marketing roadmap.
• Lead, mentor, and coordinate the marketing team and external collaborators executing the strategy.
• Act as the primary owner of product-related marketing priorities, alignment, and outcomes.

Go-To-Market, Growth & Lifecycle

• Lead go-to-market strategies for product launches, feature releases, and roadmap initiatives.
• Drive product adoption, activation, engagement, expansion, and retention through strong positioning and messaging.
• Own customer lifecycle communication across onboarding, activation, expansion, retention, and re-engagement.
• Partner closely with Sales, Growth, and Customer Success to ensure alignment across acquisition and retention motions.

Product, Market & Customer Insights

• Analyze market trends, competitive landscape, customer behavior, and feedback to inform positioning and messaging.
• Collaborate closely with Product to translate insights into compelling customer-facing narratives.
• Support roadmap communication and maintain feedback loops between customers and internal teams.
• Ensure insights directly inform strategy, prioritization, and execution.

Campaigns, Affiliates & Partnerships

• Oversee the planning and execution of multi-channel marketing campaigns (paid, organic, email, SEO/SEM, webinars).
• Own and grow affiliate marketing initiatives aligned with product positioning and revenue goals.
• Support and develop strategic partnerships that expand distribution, visibility, and product adoption.
• Manage budgets effectively and ensure cost efficiency across all initiatives.

Performance, Analytics & Brand Enablement

• Own marketing reporting, analytics, and performance tracking across all product-related initiatives.
• Define KPIs, dashboards, and reporting frameworks to measure impact and ROI.
• Use data to continuously optimize strategy and guide decision-making.
• Own product positioning, messaging frameworks, and ensure consistency across all marketing communications and enablement assets.

Qualifications:

• Bachelor's degree in Marketing, Communications, Business or a related field.
• Minimum of 7+ years of experience in B2B/B2C marketing (depending on your target audience).
• Strong understanding of PLG and SaaS growth dynamics (including activation, retention, expansion, churn reduction, etc).
• Strong understanding of marketing analytics and ROI measurement.
• Excellent written and verbal C1+ English communication skills.
• Comfortable operating in structured, system-driven environments (experience with ClickUp and HubSpot is a strong plus).
• Experience with content marketing, social media marketing, and digital marketing.
• Ability to work independently and manage multiple projects simultaneously.
• Strong leadership and cross-functional collaboration skills.
• Passion for ClickGuard's mission and target audience.

If this is you, we 100% need to talk, and we look forward to your application.

Benefits:

• Competitive salary
• Work that fits your personality and lifestyle.
• Your hours are flexible, and so is your vacation.
• Any equipment/software/tech that you need to do your job.
• You can work from anywhere in the world - We work remotely!

Job Type: Full-time

Pay: $5,000.00 - $8,000.00 per month

Application Question(s):

• What are your Salary Expectations?

Work Location: Remote