B2b Marketing Manager

B2B Marketing Manager

Company: Foodhub / Foodhub for Business

Location: Remote (USA)

Job Type: Full-time

Reporting to: Head of Global Marketing

About Us

Foodhub is the UK’s fourth largest takeaway delivery app, serving over 1 million customers and 30,000+ restaurant partners. We’re experiencing rapid growth, with orders increasing year-on-year and major national brands such as Papa Johns and TGI Fridays joining the platform in 2025.

What many people don’t realise is that Foodhub’s roots lie in the ordering, payment and delivery technology that powers restaurants, takeaways, stadia, hotels and bars across the UK, USA, and ANZ through Foodhub for Business. Our low-commission, technology-first approach helps operators grow profitably — and we’re now scaling that proposition internationally.

We’re growing fast and looking for a commercially minded, growth-focused B2B Marketing Manager to help drive lead generation, support go-to-market strategy (particularly in the US), and build demand for our EPOS and hospitality technology solutions.

The Role

As B2B Marketing Manager, you’ll play a critical role in driving pipeline growth for Foodhub for Business. You’ll own and execute multi-channel marketing campaigns that generate qualified leads, support sales teams, and strengthen our market presence — particularly across the US hospitality and foodservice sectors.

This is a hands-on, strategic role combining campaign ownership, performance marketing insight, and close collaboration with sales, product, and operations. You’ll also maintain visibility of our B2C activity to ensure brand alignment where needed.

Key Responsibilities

Lead Generation & Growth Marketing

• Own and execute B2B lead generation campaigns across digital, content, paid media, events and partnerships
• Build and optimise marketing funnels to support sales-qualified pipeline growth
• Work closely with Sales to align campaigns with revenue targets, ICPs and sales enablement needs
• Support US go-to-market strategy, adapting messaging, channels and propositions for regional audiences

Go-To-Market & Product Marketing

• Support GTM launches for EPOS, ordering and payment solutions, including value propositions, messaging and positioning
• Translate product capabilities into compelling commercial stories for hospitality operators
• Develop sales collateral, case studies and partner materials to support conversion

Content Strategy & Creation

• Develop and manage content across:
• Landing pages and lead-gen assets
• Brochures, sales decks and partner materials
• Advertising and campaign creative
• Own tone of voice and messaging consistency across B2B channels

Events & Partnerships

• Support the Events Manager in planning trade shows, industry events and activations, with a strong focus on lead capture and follow-up
• Collaborate with partners and industry stakeholders to drive brand awareness and inbound opportunities

Brand & Channel Management

• Own B2B brand execution across digital, print, paid media and partner touchpoints
• Support the Social Media Executive and agency to ensure B2B campaigns align with strategy and brand guidelines

Strategy, Reporting & Optimisation

• Work with the Global Head of Marketing and Head of Digital to build and deliver monthly and quarterly growth plans
• Track KPIs including leads, conversion rates, CAC and campaign ROI
• Analyse performance data, distil insights, and continuously optimise activity

What We’re Looking For

• 3–5+ years’ experience in a B2B marketing or growth-focused marketing role
• Proven experience delivering lead generation and pipeline-driving campaigns
• Strong understanding of go-to-market strategy, ideally in SaaS, EPOS, hospitality tech or payments
• Experience marketing EPOS, POS, ordering, payments or hospitality technology is highly desirable
• Confident working closely with Sales and senior stakeholders
• Data-driven mindset with the ability to turn insights into action
• Agile, proactive, and comfortable owning campaigns end-to-end
• Excellent written and verbal communication skills

Nice to have:

• Experience supporting US market launches or international GTM
• Background in foodtech, hospitality, e-commerce or SaaS
• Exposure to CRM, marketing automation or paid acquisition channels

Requirements

• Marketing degree or equivalent professional experience

What’s In It For You

• Competitive salary
• 33 days fully paid annual leave/vacation days (inclusive of all public holidays).
• Enrolment in the company 401K plan with a 3% employer contribution.
• Healthcare insurance contribution from the business (details provided via TriNet).
• Company-provided laptop.

Job Type: Full-time

Pay: From $60,000.00 per year

Benefits:

• 401(k)
• Health insurance
• Paid time off

Experience:

• B2B marketing: 3 years (Preferred)
• POS: 3 years (Preferred)

Work Location: Remote