Company Description

Protrainy is a fast-growing e-learning start-up in India, established in 2019, focusing on providing high-quality interactive training programs and classes for Civil Engineering students and professionals. The platform offers specialized training in tools like ETABS, PRIMAVERA, STRUCTURAL DESIGN, AUTODESK REVIT, and more, to prepare learners for industry demands. One of its innovative features, the INDUSTRY READY assessment, enables users to evaluate their professional skills in a competitive context. Protrainy is dedicated to bridging the gap between academic knowledge and practical expertise to create industry-ready engineers. More information about our initiatives can be found at www.protrainy.com.

Role Description

This is a full-time on-site position based in Bhubaneswar for a Digital Marketing Executive. The responsibilities will include designing and managing digital marketing campaigns, enhancing the company’s online presence, creating and curating engaging content for social media platforms, leveraging web analytics to measure and optimize campaign performance, and contributing to strategic marketing initiatives. The role also involves working collaboratively with different teams to ensure alignment with marketing goals and achieving measurable outcomes.

Qualifications

Strong understanding and experience in Marketing and Communication
Proficiency in Social Media Marketing and Web Content Writing
Knowledge of Web Analytics with an ability to evaluate and optimize digital campaigns
Excellent organizational and time management skills
Ability to collaborate effectively in a team setting
A Bachelor's degree in Marketing, Communications, Business Administration, or a related field is preferred
Experience in the e-learning or education industry is a plus

Digital Marketing Executive

Job description