Job Description: Performance Marketing Executive
Experience: 1–3 Years (Open to strong freshers with hands-on skills)
About the Role
We are looking for a Performance Marketing Executive who is data-driven, creative, and growth-focused. The ideal candidate should have hands-on experience with Meta Ads, a strong understanding of social media trends, and an interest in AI-powered marketing tools.
Key Responsibilities
- Plan, execute, and optimize paid marketing campaigns across Meta (Facebook & Instagram)
- Monitor campaign performance and optimize for ROI, CPA, CTR, and conversions
- Research and apply current social media trends to improve ad creatives and engagement
- Conduct A/B testing on creatives, audiences, and ad copies
- Manage budgets and scale high-performing campaigns
- Collaborate with content, design, and sales teams for campaign alignment
- Prepare performance reports and insights for continuous improvement
Required Skills & Qualifications
- Hands-on experience with Meta Ads Manager
- Strong understanding of performance marketing metrics & funnels
- Knowledge of audience targeting, retargeting & lookalike audiences
- Awareness of current social media trends & platform updates
- Good analytical and communication skills
Additional / Preferred Skills
- Friendly with AI tools (ChatGPT, AI creatives, automation tools, etc.)
- Prompt Engineering skills for ad copies, creatives, and campaign optimization
- Basic to intermediate Graphic Designing skills (Canva / Adobe tools)
- Knowledge of marketing automation tools is a plus
What We Offer
- Growth-oriented and fast-paced work environment
- Hands-on exposure to performance-driven campaigns
- Opportunity to work with AI-powered marketing tools
- Career growth and learning opportunities
How to Apply:
Share your CV at [jyoti.phartyal@uproi.in]
Job Types: Full-time, Permanent
Pay: ₹13,000.00 - ₹20,000.00 per month
Ability to commute/relocate:
- Noida Sector 16, Noida, Uttar Pradesh: Reliably commute or planning to relocate before starting work (Required)
Application Question(s):
- Are you a immediate joiner ?
- Do you have your own laptop?
Experience:
- Performance marketing: 1 year (Required)
Location:
- Noida Sector 16, Noida, Uttar Pradesh (Required)
Work Location: In person