Lensa
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Hybrid role out of one of our office locations. Preferred candidate will be located in Philadelphia, PA, Indianapolis, IN, Minneapolis, MN, or Madison, WI. We are looking for a skilled Digital Marketing Manager Generalist to join our Health, Learning, Research, and Practice Central Marketing Team. This new role is integral to developing and executing innovative digital marketing initiatives dedicated to driving engagement, generating leads, and reinforcing the success of our marketing campaigns. Combining strategic oversight with executional prowess, the ideal candidate will collaborate closely with marketing and product marketing professionals to both craft and implement effective channel strategies.
As both a B2B and B2C company, our marketing efforts are uniquely positioned to address the diverse needs of businesses and individual consumers alike. This dual focus allows us to develop tailored strategies that effectively engage different audiences, ensuring our campaigns are impactful and reach their intended goals across various channels.
If you possess a passion for data-driven decision-making, thrive in dynamic environments, and have a strong background in digital campaign/omnichannel management, this could be your next career step.
Essential Duties And Responsibilities Strategy Development & Campaign Management:
Cross-functional Collaboration
Analytics & Continuous Improvement
Marketing Technology Utilization
Other Duties Performs other duties as requested by the Supervisor.
Job Qualifications
Our Interview Practices To maintain a fair and genuine hiring process, we kindly ask that all candidates participate in interviews without the assistance of AI tools or external prompts. Our interview process is designed to assess your individual skills, experiences, and communication style. We value authenticity and want to ensure we're getting to know you-not a digital assistant. To help maintain this integrity, we ask to remove virtual backgrounds and include in-person interviews in our hiring process. Please note that use of AI-generated responses or third-party support during interviews will be grounds for disqualification from the recruitment process. Applicants may be required to appear onsite at a Wolters Kluwer office as part of the recruitment process. Compensation 76,600.00 - 133,750.00 USD
This role is eligible for Bonus.
Compensation range listed is based on primary location of the position. Actual base salary offer is influenced by a wide array of factors including but not limited to skills, experience and actual hiring location. Your recruiter can share more information about the specific offer for the job location during the hiring process. Additional Information Wolters Kluwer offers a wide variety of competitive benefits and programs to help meet your needs and balance your work and personal life, including but not limited to: Medical, Dental, & Vision Plans, 401(k), FSA/HSA, Commuter Benefits, Tuition Assistance Plan, Vacation and Sick Time, and Paid Parental Leave. Full details of our benefits are available upon request.
EQUAL EMPLOYMENT OPPORTUNITY Wolters Kluwer U. S. Corporation and all of its subsidiaries, divisions and customer/business units is an Equal Opportunity / Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.
If you have questions about this posting, please contact support@lensa.com