Product Marketing Manager
The Conservice marketing department is looking for a Product Marketing Manager to join the growing team. The successful candidate will be highly organized and extremely efficient at overseeing all aspects of product marketing with a focus on email campaign marketing-to drive revenue growth in key markets served by Conservice.
Responsibilities
As the Product Marketing Manager, you will:
- Manage a team of product and campaign marketers to drive optimal results.
- Align with Sales to develop marketing strategies to capture marketing qualified sales leads (MQLs)
- You would become the Marketing expert in the Multifamily, Single Family, & Student Housing real estate markets.
- Create marketing plans for markets served
- Create and manage all event, account-based, and nurture campaigns
- Become an expert on Conservice products and services and how they're used in each of the real estate markets.
- Oversee project management with the creative team or subject matter experts for campaign related projects
- Work closely with other departments, including sales, product development, and account management to deliver resources and fulfill needs of stakeholders related to Conservice products and services
- Collaborate with members of the Marketing team to complete projects
- Build monthly reports to track progress
- Reputation Management tracking
- Social comments/twitter mention management (collaborate with customer service to ensure responses are being sent and assist when replies are needed on the platforms directly
Requirements:
Qualifications
- Bachelor's degree in marketing, communications, or other relevant fields.
- Time management skills (including using project management software
- Excellent verbal and written communication skills
- Experience with product marketing and/or email campaign marketing
- Knowledge of HubSpot or similar marketing automation software
- Basic understanding of Adobe CC and other design software
- Some experience with content creation, technical writing, or related is preferred
- Extensive knowledge of all Conservice departments, teams, and products a plus