Influencer Marketing Specialist (wordpress)

We’re looking for a  hands-on marketing specialist  who lives and breathes influencer partnerships in the WordPress ecosystem.

You’ll focus on  building real relationships  with WordPress creators, educators, YouTubers, bloggers, and community voices – and turning those into collaborations that actually move the needle.

You’ll be judged by the  strength of relationships  you build, not the size of your outreach list.

If you enjoy talking to people, following up like a pro, negotiating fairly, and making partners feel genuinely valued, you’ll feel right at home.

Brainstorm Force builds products used on  7+ million WordPress websites  worldwide. From Astra and Spectra to CartFlows and more, our tools power creators, freelancers, agencies, and businesses building serious things on WordPress.

We work closely with the WordPress community – educators, YouTubers, bloggers, plugin authors, and product builders. This role exists to  strengthen those relationships  and turn them into long-term, win-win partnerships.

Why You’ll Love Working With Us:

• Remote work
• Flexible working hours
• Competitive pay
• Paid time off
• Allowances for setting up workspace
• Excellent work-life balance
• Career growth opportunities

What You’ll Be Doing:

Influencer & Partner Outreach

• Identify and research WordPress influencers, educators, YouTubers, bloggers, and community leaders.
• Reach out via email, social, and community channels with thoughtful, personalized communication.
• Build partnerships around content, reviews, tutorials, launches, events, and co-marketing campaigns.
• Manage ongoing communication so nothing drops, stalls, or goes awkwardly silent.

Partnership Execution

• Collaborate with influencers on videos, blog posts, social content, newsletters, webinars, and product launches.
• Coordinate timelines, expectations, messaging, and deliverables.
• Ensure content aligns with brand goals while still feeling authentic to the creator.
• Handle agreements, compensation, disclosures, and brand guidelines.

Campaigns & Special Initiatives

• Run influencer-led campaigns for launches and events (Black Friday, major releases, community campaigns, etc.).
• Support affiliate-driven promotions where relevant.
• Work closely with internal marketing teams to align influencer efforts with broader campaigns.

Relationship Management

• Build long-term, trust-based relationships, not one-off promos.
• Be responsive, helpful, and human.
• Solve issues fast and keep collaborations positive.
• Make influencers feel appreciated (because they are).

Tracking & Optimization

• Track influencer and partnership performance using analytics, spreadsheets, and dashboards.
• Measure what’s working (traffic, conversions, engagement, activation).
• Share insights and learnings with the broader team.
• Continuously improve outreach, messaging, and collaboration formats.

Community & Ecosystem Awareness

• Stay active and informed within the WordPress ecosystem.
• Follow trends, competitors, and creator activity.
• Identify new partnership opportunities early.
• Participate in WordPress events, launches, and community conversations (online and offline).

What We’re Looking For:

3+ years of experience  in influencer marketing, partnerships, or community marketing.

Hands-on experience working with influencers or creators (ideally in SaaS or software).

• Strong understanding of the  WordPress ecosystem  (huge plus).
• Solid communication, follow-up, and negotiation skills.
• Comfortable juggling multiple partnerships at once without dropping balls.
• Experience with outreach tools, CRMs, email tools, influencer platforms, and spreadsheets.
• Familiarity with affiliate marketing concepts (commissions, tracking, attribution).

Mindset & Personality

• You genuinely enjoy talking to people and building relationships.
• You’re proactive, organized, and follow through.
• You care about quality over shortcuts.
• You’re curious, adaptable, and open to learning new approaches.
• You know how to balance creator needs with business goals – without being pushy or salesy.

Why This Role Matters:

• Influencers and educators shape how people learn WordPress and choose tools.
• This role is about earning trust, building community credibility, and creating partnerships that last, not chasing vanity metrics.
• If you want to be the person creators actually enjoy working with, this is your seat

Bonus Points If You Also Have:

• Experience designing SaaS products with complex workflows and user interactions.
• Experience with WordPress, particularly designing UI/UX for plugins or admin panels.
• Knowledge of admin interfaces, dashboards, or reporting systems.
• Basic front-end development skills like HTML, CSS, and JavaScript.
• Understanding of data visualization and its application in user interfaces.

Bonus Points If You Have:

• Experience marketing WordPress products or SaaS tools.
• Experience managing or supporting affiliate programs.
• Knowledge of SEO, content marketing, or paid promotions.
• Comfort working with data, reports, and performance metrics.
• Experience collaborating with YouTubers or educators.