Digital Marketing Specialist

Digital Marketing Specialist

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Location : Remote

Working Days : Five days a week

Experience : 0-2 years

Notice Period : Immediate joiners preferred (up to 30 days acceptable)

About the Role

We are looking for a highly creative and multi-skilled Digital Marketing Specialist who can manage end-to-end content creation, video editing, social media management, SEO, and branding across platforms like LinkedIn, YouTube, Instagram, and others.This role suits someone who is both strategic and hands-on, with a strong storytelling and digital growth mindset.

Key Responsibilities

1. Content Writing & Strategy

•             Write compelling content for LinkedIn, YouTube, website blogs, emailers, newsletters, and

landing pages.

•             Develop content calendars and monthly campaign plans.

•             Create SEO-friendly blogs, captions, ad copies, and scripts.

2. Social Media Management (LinkedIn, YouTube, Instagram, etc.)

•             Plan, create, schedule, and publish content across all social media platforms.

•             Manage company’s LinkedIn page, optimize content for reach & engagement.

•             Upload, optimize, and maintain YouTube channel content with attractive titles, thumbnails,

tags, and descriptions.

•             Monitor social media trends and competitor activities.

3. Video Editing & Creative Production

•             Shoot, edit, and produce short-form and long-form videos for YouTube, reels, and marketing

campaigns.

•             Create engaging reels, shorts, motion graphics, and promotional videos.

•             Design thumbnails, banners, and basic creative graphics using Canva/Adobe tools.

4. SEO (Search Engine Optimization)

•             Implement on-page and off-page SEO strategies.

•             Keyword research, competitor analysis, and website optimization.

•             Track and improve Google rankings and organic traffic.

•             Optimize YouTube SEO (tags, keywords, metadata).

5. Performance Tracking & Reporting

•             Prepare weekly and monthly analytics reports across LinkedIn, YouTube, and                 

website.

•             Track engagement, impressions, conversions, and ROI.

•             Continuously improve content based on insights.

Required Skills

•             Strong writing skills (English proficiency, storytelling ability).

•             Hands-on experience with Adobe Premiere Pro, Final Cut Pro, or similar video tools.

•             Knowledge of Canva / Adobe Photoshop / Illustrator (basic).

•             Deep understanding of LinkedIn, Instagram & YouTube algorithms.

•             SEO tools knowledge: Google Analytics, Google Search Console, SEMrush/Ahrefs (optional).

•             Creativity, time management, and consistency.

•             Ability to work independently end-to-end.

Qualifications

•             Bachelor’s degree in Marketing, Mass Communication, Digital Media, or related field.

•             0-2 years of experience in digital marketing/social media/content/video editing roles.

•             Portfolio of past work (mandatory).

Qualifications

• Proficiency in Digital Marketing, Online Marketing, and Social Media Marketing
• Experience in Web Analytics to measure and optimize campaign performance
• Excellent Communication skills, both written and verbal, for effective collaboration
• Familiarity with SEO, SEM, and email marketing tools is a plus
• Ability to work independently in a remote and dynamic environment
• Bachelor's degree in Marketing, Communications, or a related field

Interested Candidate share their resumes on hr@namasys.ai