Pixielit Studios
Sr Digital Marketer – Strategy, Social Media & Paid Ads
Location: Gandhinagar, Gujarat (India)
Experience: 5 + years (Minimum 3–4 years in a Digital Agency)
Company: Pixielit Studios – Branding, UI/UX & Digital Marketing Agency
ROLE OVERVIEW
We are looking for a Digital Marketing Lead who can strategize, execute, and manage end-to-end digital marketing efforts for multiple clients across industries. The role requires hands-on expertise in social media marketing, content strategy, and paid advertising (Google, Instagram & LinkedIn), along with the ability to pitch ideas, collaborate with teams, and drive measurable growth for both clients and the Agency (Pixielit Studios).
KEY RESPONSIBILITIES
1. Digital Strategy & Client Leadership
- Develop digital marketing strategies for startups, SMEs, and corporates
- Translate business goals into actionable social & paid media plans
- Handle young founders as well as corporate stakeholders
- Lead strategy discussions, reviews, and performance meetings
- Support leadership in new client pitches and proposals
2. Social Media Marketing & Content Strategy
- Plan and execute social media strategies across Instagram, LinkedIn, Facebook, etc.
- Create monthly content calendars and campaign themes
- Drive engagement, reach, and brand positioning
- Work closely with design & web teams on concepts and execution
- Track trends and suggest innovative content formats
3. Paid Advertising (Hands-on)
- Plan, execute, and manage paid campaigns on:
- Define targeting, budgets, creatives, and KPIs
- Optimize campaigns for leads, conversions, and awareness
- Track CTR, CPL, ROAS, and conversions
- Prepare paid media performance reports
- Manage ads for clients and the Agency
4. Agency & In-House Brand Growth
- Build strong digital presence for Pixielit Studios
- Plan organic + paid campaigns for agency branding and lead generation
- Position the agency as a credible digital partner
5. Team Collaboration & Execution
- Collaborate with design , web , SEO, and performance teams
- Lead execution through clear briefs and coordination
- Be a strong team player with an ownership mindset
REQUIRED SKILLS & EXPERIENCE
- 5 + years of experience in Digital Marketing &
- Strong hands-on experience with Google, Instagram & LinkedIn Ads
- Agency experience handling multiple industries
- Strong understanding of content, branding & performance marketing
- Excellent communication and presentation skills
- Strategic thinker with execution mindset
GOOD TO HAVE
- Exposure to international clients
- Knowledge of SEO & conversion optimization
- Experience with branding-led campaigns
- B2B & LinkedIn marketing experience
COMPENSATION
(Based on experience & performance)
WHY JOIN PIXIELIT STUDIOS?
- Work across diverse industries & brands
- Opportunity to lead strategy and execution
- Direct collaboration with founders
- Creative, growth-oriented agency culture
- Long-term growth and leadership opportunities
Job Type: Full-time
Pay: ₹30,000.00 - ₹45,000.00 per month
Benefits:
Work Location: In person